Our Perspectives

Celebrating Leadership: Leong Hein Hun Promoted to Investment Director

May 26, 2025
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Our Perspectives

Celebrating Leadership: Leong Hein Hun Promoted to Investment Director

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Celebrating Leadership: Leong Hein Hun Promoted to Investment Director
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DSG Consumer Partners is delighted to announce the promotion of Leong Hein Hun to Investment Director. Over the past six years, Hun, one of our first hires in Southeast Asia, has become a cornerstone of our firm. He has:

  • Extended our regional reach, sourcing and closing several of DSGCP’s SEA investments
  • Sharpened our investment process with balanced, data-driven judgement
  • Guided founders through every stage with the calm, steady (and always smiling) leadership that has become his hallmark

Hun personifies the collaborative spirit and disciplined approach that define our culture. In his new role, he will deepen our ties across the SEA consumer ecosystem while mentoring the next generation of DSGCP talent.

Join us in celebrating Hun’s well-deserved promotion as we continue backing insurgent consumer brands—brick by brick.

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