Our Perspectives

Quick Commerce Playbook 2025: What's driving growth for Top D2C brands

July 12, 2025
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Our Perspectives

Quick Commerce Playbook 2025: What's driving growth for Top D2C brands

Listen Time
Quick Commerce Playbook 2025: What's driving growth for Top D2C brands
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In partnership with GobbleCube, we unpack how Quick Commerce rocketed from side experiment to the primary growth engine for FMCG and D2C brands in barely three years—resetting shopper expectations to “anything in 10 minutes” and forcing brands to re-wire supply chains, P&Ls, and go-to-market muscle.

Built on SKU-level data, city-by-city experiments, and battle-scarred war stories from high-velocity insurgents, the Playbook delivers a practical, decision-grade framework across three critical tracks: Marketing & Visibility, Operations & Availability, and Account Management & Team Structure.

  • Marketing & Visibility – budget blueprints, channel-specific SOV levers, and hyper-local playbooks that let brands out-rank rivals where it matters (right down to 2 km dark-store radii).
  • Operations & Availability – a deep dive into the QComm fulfilment engine, dark-store vs mega-dark-store economics, and warehouse/PO cadences that free up working capital without starving inventory.
  • Account Management & Team Structure – the org charts, cadences, and skill sets that let brands escalate, negotiate, and win in a channel where one day of PO lag can sink a week of sales.

Whether you’re a founder plotting first moves on Blinkit, an operator chasing city-level GMV, or an investor stress-testing basket economics, the Quick-Commerce Playbook 2025 distils the hard numbers and on-ground tactics you need to compound growth—before the rules change again.

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