Curated Knowledge

The Jobs to be Done Data Model

Curated Knowledge

The Jobs to be Done Data Model

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Be Optimistic Long Term But Pessimistic Short Term

Founders must manage their businesses in the short term to ensure they are around next week, next month, and next year. This means conservatively managing expen

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In My Glow Up Era: A Look Into Indonesia's & Philippines' Gen Z Beauty Consumers

At DSG Consumer Partners, maintaining a close connection to our continuously evolving consumers in order to unlock sharp insights is central to how we operate and think. Over the past twelve months, we have invested many hours speaking with consumers in the region. In this article, we invite you to explore the vibrant streets of Indonesia and the Philippines, where a notable transformation is taking place. Empowered by smartphones and perpetually engaged with platforms like TikTok, the dynamic Gen Z cohort is reshaping the Beauty sector. This USD 34B1 industry stands as one of Southeast Asia's most rapidly evolving consumer landscapes, and here's what we have discovered.

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Zero To 100 Cr - Marketing Playbook

Scaling from 0 to INR 100 Cr requires systems, not just hacks. In partnership with Meta & ViralMint, we decode the growth engines of 100+ Indian D2C brands to help you build a repeatable playbook.

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Why We Partnered with Every Half: Brewing Vietnam's Coffee Culture for A Global Audience

We are thrilled to announce our investment in Every Half, an insurgent brand committed to changing the perception of Vietnamese Robusta coffee. Founded in 2016 by Trần Lê Minh Trúc, Every Half Bean (as it was formally known) began as an online platform dedicated to sharing and exploring the world of coffee with friends.

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Building the most loved plants & gardening brand

Why we are doubling down on Ugaoo

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Why We Doubled Down On Our Partnership With Nuguru: Backing a Global Initiative in Revolutionizing Healthy Eating

At DSG Consumer Partners, we have been tracking the evolution of health and wellness since we started in 2012. Our conviction in the category led us to invest in Nuguru in early 2020 when Vikram Rupani (co-founder of Redmart, a DSGCP portfolio company acquired by Lazada) started working on the idea for a new chapter in his entrepreneurial journey. We love to partner with visionary founders even at the inception stage on Day 1. Over the past three years, the DSGCP team has been privileged to accompany Nuguru on its journey of incorporation, transformation, and international growth. We are pleased to support and collaborate with Vikram and a fully built ace team to pivot the business model from its initial foray with the “Clean-in-15” program to today's harmonized approach to wellness.

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Fundraising During Uncertain Times

After 10 years at Sequoia Capital India, VT Bharadwaj founded A91 Partners, a leading growth equity fund in Mumbai. Join the conversation as he shares his insights on how mid and late-stage investors look at opportunities in this post-COVID era.

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The Go Colors Story: Building a Category Defining Women's Bottomwear Brand

We're excited to host Gautam Saraogi in the 12th session of Brick by Brick to discuss the incredible story of Go Colors - Go Fashion India Ltd.

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The Journey from Seed to Scale

We recently hosted our annual Founders’ Conclave — series of panel discussions featuring key founders, operators, and strategics in the consumer startups landscape.

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The Jobs to be Done Data Model

The Jobs to be Done Data Model

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Be Optimistic Long Term But Pessimistic Short Term